advertising business conversions King Content marketing and advertising metrics psych IA Queen Easy sales web development
The very most basic principal of Psych IA is all C.R.A.P. - but, preferably the good C.R.A.P… you know, the kind where the bulk is “out there” in just a few minutes, but they get to keep the nutrients.
Contrast
Repetition
Alignment
Proximity
You may think it looks dumb. You may think your logo should be bigger. You may think it’s not your color.
But there is often a very big difference between what you think, and what converts visitors into buyers.